Multi-office video deployment. Done.
From a single 4K master, Rushly applies unique office details and generates a ready-to-post Publish Pack for each location, formatted for individual social platforms.
Calm, repeatable, verifiable. Fast. Proven at enterprise scale.
Proven in production across multi-office deployments.
How Rushly works
1) Provide a master
Drop in a 4K master (ProRes, H.264, HEVC), and add multi-location chyrons, end cards or overlays if you have them.
2) Apply per-location details
Smelt Engine applies individual office details and exports platform-ready files formatted for every outlet you choose.
3) Deliver confidently
A structured Publish Pack, backed by RushlyReceipts that show what shipped and what was unique per-location.
Who Rushly is for
- Multi-location brands who need to distribute a single video with unique per-office info across all social platforms.
- Marketing teams who want complete social coverage without rebuilding creative or babysitting exports.
- Brands who need consistent video deployed across dozens of locations without creating a new version for every market.
What Rushly is / is not
Is: Deployment infrastructure that turns one master into ready-to-post Publish Packs across offices.
Is: A repeatable, human-overseen deployment system with run receipts and auditable outputs.
Is not: A creative studio, agency, editor replacement, or posting manager.
What is the Smelt Engine?
Smelt is the intelligent core powering Rushly. It applies unique per-location information to a single master video, slices shorter cuts and frames to platform-specific requirements, then generates the receipts to make it easy to verify what shipped.
It’s built for calm reliability at enterprise scale, proven across multi-office deployments.
Platform
Built and run on Apple Silicon for fast, reliable exports. Uses industry-standard media tooling for smart, shorter cuts and Apple Vision architecture for intelligent vertical framing from horizontal sources.
Execution
Normalize once. Slice many times. Smelt generates a working mezzanine for downstream processing, then follows the same steps every run. Each run includes a RushlyReceipt to audit production.
Inputs
Finished masters up to 4K (ProRes, H.264, HEVC), including 23.98/24/29.97/30 frame rates. Inputs are treated as immutable masters, and Smelt pins a copy per run for auditability.
Packaging
Publish Pack + RushlyReceipts (manifests and checksums). Each office or location receives a ready-to-post set of videos, prepared in various lengths and orientations for the platforms you choose.
